Kanye West was the feature in this issue of Vibe. A large image of the rapper consumes most of the page with the column inch listed in a small serif print beside him. This magazine does not often use a serif font however in this case it fits well with Kanyes brand image.
It is again apparent, particularly on this page, that neutral colours have been used with a pop of bright colour. It appears that a black and white, almost sepia filter has been set over the page and a
bright red heart is the focus of this picture, it is bright red to make a statement and connote a huge amount of love. This image has been influenced by the metaphor "holding his heart" to show that he loves somebody. clearly it is a female arm. The reason we cannot see the girl is because either we do not know who he loves, he is looking for somebody to hold his heart or it is his fans. The reason the metaphor is apparent would probably be revealed inside.
This page is very true to Kanyes brand image. The mise en scene of him rather formally dressed looking quite serious represents him as a sophisticated man whos very serious about his career, however also can be vulnerable and wear his heart on his sleeve.
Behind Kanye is a huge "V" incorporating the magazine logo being the first letter of Vibe. This promotes the brand identity and links in to the cover.
"Contents" is not set conventionally however this is purposely done to not be conventional, to be different and individual. The way most of the readers would like to describe themselves as.
Double Page Spread:
This is double page spread of singer Solange Knowles in Vibe magazine after the release of her album she is promoting.
The first link I make between this and the contents page is the way the pug reading "VOLUME NOW" has purposely been unconventionally set out, just like the "Contents" had been on that page.
Like all the pages I have analysed in Vibe magazine the colours are neutral with a huge pop of colour. This time the main image of solange is the pop of colour, along with her name in the text.
The image is rather big, consuming half the page with a quote of importance or relevance next to her. There are multiple images of Solange along the top half of the page doing different movements and shapes all in long shot. these are black and white.
In the lead, Solanges name is bold and brightly coloured, contrasting to the rest of the text. This is to establish the person instantly and is a focus point of the readers eye. There is also synergy between Solange, her name and the "VOLUME MUSIC NOW" as she has a bright blue - obviously enhanced - denim jacket that matches the writing and she is very current.
All text on the page is very conventionally columned however is not in the typical question and answer format but only Solanges answers modified to make sense.
Extras:
There is a large image of Keri to state who the letter is from. The headline for this small article "Letter from the Editor" has the word editor in a different colour again to establish and make the link between Keri and this piece of text.
Text almost looks handwritten which is very personal. Conventionally, particularly in fashion magazines the letter will be typed and personally signed by the editor, however this is all handwritten.
Language is very informal and not at all grammatically correct, however it is how Keri would typically talk to her fans. There is a lot of shared understanding between Keri and her fans that many others may not pick up on such as "Miss Keri Baby's" which is a term she uses in a lot of her songs when referring to herself. Also "No Boys Allowed" which is the title of her first big album and "peach out" is a term she uses when saying goodbye. This letter is all very personal between Keri and her fans.
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